Our History

Founded over 60 years ago, AFTCO is a third-generation family owned and operated business focused on organic long-lasting growth through key independent retailers and direct-to-consumer efforts. We are the counterbalance to a market saturated by private equity firms acquiring brands and producing low-quality goods.

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Our Values

AFTCO has a long history of giving back. Through our 10% Pledge to Protect and Conserve, we contribute more than 10% of company profits each year to help protect our resources and ensure a sustainable fishery for future generations.

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Our Product Philosophy

AFTCO is a growing apparel company in the fishing and outdoor space with a legacy of American made hardgoods. We are not a fashion company. From freezing winter temperatures in the Midwest to the harsh summer humidity of Central America, AFTCO products are built to handle the most extreme conditions.

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